Why online dating doesn’t work … and what you should do about it
The last decade has seen an explosion in the number of online dating sites around the world, and the number of people using them. According to some estimates, there are over 8,000 online dating sites worldwide, and over 2,500 in the US alone. Yes, that’s just the number of different sites ; it’s no wonder that many people find online dating overwhelming!
A bit over a decade ago, online dating was viewed by many as the last resort for those who hadn’t found a relationship the “normal” way.
The industry has completely transformed a fundamental aspect of human communication, changing how we meet new people and go looking for partners. In the US, online dating is now the second most common way for heterosexual couples to meet (behind introductions through friends).
After millions of years of human evolution, and thousands of years of the development of human society, humans had settled on the idea that in-person interactions through fun, face-to-face social activities were the best way to meet new people.
Instead of meeting people in a fun social environment first, and using all the social tools we have to figure out if you like somebody’s company, technology arrived to help you make a decision about someone without ever even needing to meet them in person.
Suddenly there was a different way to find a partner, one that promised practically infinite possibilities, where an algorithm could find you the “right” person without you needing to do the hard work of ever actually talking to them in person. Continue reading “Why online dating over 50 doesn’t work … and what you should do about it”